This digipak advert was created on photoshop layering three photos that have a lot of meaning to the album itself. The colours of font are in red and whote which both contrast against the dark background. We have also incorperated the facebook logo to relate to a young audience and older audience, to show that this album is up to date with the modern day society. Also the HMV logo show where you find the album and the shop you need to go to to get this particular album.
The image of Roger is clearly postioned in the centre of the frame to capture the viewers eye, and to let them know who is the artist, plus on the front cover of the album he is looking away from the viewer, yet we wanted the advert to capture the audiences attention using eye contact and interesting and exciting images that reflect the album.
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